The power of art has been enjoyed by people for centuries. Once reserved for the wealthy classes today anyone is free to visit an art gallery or museum to view the fine art that is available for them to enjoy. Modern technology is also able to measure the extent to which the viewer gains pleasure from the art he is presented with.
The amount of blood that flows to the pleasure area of the brain can be measured by an MRI scan. When the viewer is presented with art that is not attractive for them less blood is found to be flowing into the frontal areas of the brain. It is clear that there is a correlation of increased blood flow when the viewer experiences pleasure in what they are viewing and when they do not enjoy what they are viewing.
The results show that when the painting is disturbing and the viewer is repulsed by it there will be less blood flowing to the pleasurable areas of the brain. One must keep in mind that the results are subjective so that what one viewer will like the next viewer may not care for at all. It is important to make sure that there are a significant number of people tested so that the data will provide valid conclusions.
When we are exposed to fine art on a daily basis we tend to find our surroundings more enjoyable. All we have to do is take a look around and see how much more art is available for viewing in such places as doctors' and dentists' offices and hospitals. The visitor will have a more pleasurable experience when they are able to take in art while waiting for the doctor in the waiting room rather than staring at the bare walls.
Art is not limited to framed pictures. Sculpture, video and light art are also art forms that are being used to enhance the environment. A multi-dimensional approach is a powerful attention getter that helps to create a positive experience that in turn keeps the viewer calm and upbeat.
Patients with mental disorders are also able to communicate to their doctors what is bothering them with more ease than if they were to use words. Children who have experienced trauma for instance will find it easier to draw out their feelings. Feelings of anxiety and fear can be greatly reduced when artistic expression is allowed to take place.
Companies too have understood the importance of having an in-house art collection. Often a catalog is printed where the art and its creators are featured. This has proven to be an effective way to recognize and support local artists. Employees and visitors alike have an opportunity to appreciate and enjoy the art each time they enter the building. They are also able to participate in auctions or draws where the winner becomes the happy owner of a coveted piece of artwork.
The power of art goes beyond languages and cultures. One does not need to speak a foreign language in order to share and appreciate fine art. It is important that the art be made available so that the viewer be allowed the opportunity to experience the message that the artist wishes to share with the viewer.
The amount of blood that flows to the pleasure area of the brain can be measured by an MRI scan. When the viewer is presented with art that is not attractive for them less blood is found to be flowing into the frontal areas of the brain. It is clear that there is a correlation of increased blood flow when the viewer experiences pleasure in what they are viewing and when they do not enjoy what they are viewing.
The results show that when the painting is disturbing and the viewer is repulsed by it there will be less blood flowing to the pleasurable areas of the brain. One must keep in mind that the results are subjective so that what one viewer will like the next viewer may not care for at all. It is important to make sure that there are a significant number of people tested so that the data will provide valid conclusions.
When we are exposed to fine art on a daily basis we tend to find our surroundings more enjoyable. All we have to do is take a look around and see how much more art is available for viewing in such places as doctors' and dentists' offices and hospitals. The visitor will have a more pleasurable experience when they are able to take in art while waiting for the doctor in the waiting room rather than staring at the bare walls.
Art is not limited to framed pictures. Sculpture, video and light art are also art forms that are being used to enhance the environment. A multi-dimensional approach is a powerful attention getter that helps to create a positive experience that in turn keeps the viewer calm and upbeat.
Patients with mental disorders are also able to communicate to their doctors what is bothering them with more ease than if they were to use words. Children who have experienced trauma for instance will find it easier to draw out their feelings. Feelings of anxiety and fear can be greatly reduced when artistic expression is allowed to take place.
Companies too have understood the importance of having an in-house art collection. Often a catalog is printed where the art and its creators are featured. This has proven to be an effective way to recognize and support local artists. Employees and visitors alike have an opportunity to appreciate and enjoy the art each time they enter the building. They are also able to participate in auctions or draws where the winner becomes the happy owner of a coveted piece of artwork.
The power of art goes beyond languages and cultures. One does not need to speak a foreign language in order to share and appreciate fine art. It is important that the art be made available so that the viewer be allowed the opportunity to experience the message that the artist wishes to share with the viewer.
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