Pens are small, fairly inexpensive but in respect to using them for gifts they don't get thrown away till they have been fully used, giving them a life of 1 or 2 months depending on usage. They are an ideal gift, because they of their versatility.
Pen manufacturers would agree that the most popular ink colour these days is black ballpoint. For advertising exposure purposes, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising & market exposure value. Your clients can be constantly reminded of your business every day when you add your branding or unique company features to the pen.
Black ballpoint pens are the most preferred amongst sales people and office workers but blue is next in line in popularity. Odd & interesting colours such as orange or pink can also be used, but are of little usability. They're best for children's wear businesses or party-hire companies. After all you are giving a very practical gift so it may be better to stick with blue of black ink.
Imagination is your only limit when it comes to the outside appearance of a pen. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of how it looks like.
On the pen's body, you should first focus on company information you want to put, before thinking of the pen's body design next. If you do not do this you may end up choosing a physical design that you cannot add the information you want which would defeat the original purpose.
When it comes to the body of the pen, do not go too cheap. Quality looking pens will be used by more people than cheap looking ones. Don't use cheap pen interiors either. A lot of us has thrown away a pen in frustration because a pen does not work when we tried using it. If a person gets this experience from your pens, they can associate the bad experience easily with your company. They will end with a bad impression of your company.
Good suppliers of corporate gifts should allow you to purchase pens in numbers you require, in addition to the design concept of the pen body and its quality aspects we discussed.
Pen manufacturers would agree that the most popular ink colour these days is black ballpoint. For advertising exposure purposes, the black ballpoint pen cannot easily be beaten for dollar for dollar advertising & market exposure value. Your clients can be constantly reminded of your business every day when you add your branding or unique company features to the pen.
Black ballpoint pens are the most preferred amongst sales people and office workers but blue is next in line in popularity. Odd & interesting colours such as orange or pink can also be used, but are of little usability. They're best for children's wear businesses or party-hire companies. After all you are giving a very practical gift so it may be better to stick with blue of black ink.
Imagination is your only limit when it comes to the outside appearance of a pen. As long as the pen is still usable practically as a pen, you would still achieve your exposure goals regardless of how it looks like.
On the pen's body, you should first focus on company information you want to put, before thinking of the pen's body design next. If you do not do this you may end up choosing a physical design that you cannot add the information you want which would defeat the original purpose.
When it comes to the body of the pen, do not go too cheap. Quality looking pens will be used by more people than cheap looking ones. Don't use cheap pen interiors either. A lot of us has thrown away a pen in frustration because a pen does not work when we tried using it. If a person gets this experience from your pens, they can associate the bad experience easily with your company. They will end with a bad impression of your company.
Good suppliers of corporate gifts should allow you to purchase pens in numbers you require, in addition to the design concept of the pen body and its quality aspects we discussed.
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